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Careers


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Welcome to the Career Section at Primaris REIT!

At Primaris, we believe that exceptional careers are built upon a foundation of passion, innovation, and collaboration. As one of Canada's premier retail real estate investment trusts, we are committed to creating remarkable experiences for our tenants, partners, and employees alike. Join our dynamic and forward-thinking team, and embark on a journey that combines professional growth, exciting opportunities, and a vibrant work environment. Whether you're an experienced professional or just starting your career, we invite you to explore our diverse range of roles and contribute to our mission of shaping extraordinary retail destinations across the country. Your career awaits you at Primaris REIT, where we thrive together.


Manager, Marketing

Marlborough & Sunridge Mall - Calgary, AB
JOB TYPE
Full Time, Salary
Position Summary

Primaris REIT is currently hiring a dedicated and enthusiastic Marketing Manager to join our team at Marlborough and Sunridge Malls in Calgary, AB. If you have experience in Strategic Marketing, with a business and analytical mindset and thrive in a dynamic, fast-paced environment, this exciting opportunity is perfect for you!

Role

As the Marketing Manager your primary responsibility centers around proficiently communicating, sourcing, and executing property-level marketing initiatives. Accomplishing this goal revolves around crafting, nurturing, and actualizing a dynamic strategic marketing plan tailored to the shopping center's unique attributes by:
• Developing and executing quarterly marketing plans aligned with Marlborough & Sunridge Malls and Primaris REIT corporate objectives, encompassing platform programs and supporting financial goals
• Analysing and staying up to date on sales reports and retailer trends
• Leveraging data (demographic, traffic, sales etc), to gain insights into customer and retailer trends, formulating effective marketing strategies focused on driving sales, traffic, and market share
• Assisting the Specialty Leasing team on revenue-generating initiatives by leveraging mall assets, media, and programming to achieve financial sales targets
• Building relationships and partnering with retailers and design strategic marketing programs to drive retailer growth through targeted awareness, brand integrity and sales enhancements
• Tracking program outcomes and providing post-program analysis to aid future quarterly and annual marketing plans, setting and ensuring KPIs are met
• Managing the operation, administration and promotion of the Primaris Gift Card Program and Guest Services team (where applicable)
• Work closely with General and Property Managers, Specialty Leasing and Operational teams to coordinate events and leasing opportunities
• Conducting annual performance reviews, coaching direct reports, participating in hiring/onboarding, and consistently motivating, guiding, and evaluating employees to enhance satisfaction, stability, and productivity
• Other duties as assigned

Requirements

To excel in this role, we are looking for candidates who are strategic thinkers with excellent business marketing and communication skills. If this opportunity sounds interesting to you, you likely have the following attributes:
• Bachelor’s Degree/Diploma in Business, Marketing, Sales, Advertising, or related field required
• Minimum 5 years’ experience in strategic marketing, sales, sponsorship or related area (event management considered an asset)
• Minimum 3 years supervising, coaching, and mentoring direct reports
• Expertise in retail management, marketing, advertising, and media
• Strong managerial, strategic, and analytical skills
• Proficiency in Social Media, Canva, Microsoft Office (incl. Excel) and Adobe
• Exceptional interpersonal, communication, sales, and negotiation abilities
• Innovative problem-solving for enhancing tenant and consumer experiences
• Budget management knowledge

Join us and play a vital role in providing outstanding experiences to our valued customers and tenants. We are seeking individuals with a positive attitude, excellent communication skills, and a strong commitment to ensuring customer satisfaction.

Competencies

• Communicate clearly, concisely, professionally and convey active listening and openness
• Build positive relationships and demonstrate commitment, effort and a "take charge" attitude
• Produce accurate work with attention to detail and consistently meet deadlines
• Take ownership for actions, accept constructive criticism, and make the necessary changes to behaviour
• Overcome obstacles to get the job done, identify problems and recommend solutions
• See change positively and adapt quickly to change in work requirements
• Embrace change and support new initiatives, anticipate, and analyze issues to understand the future impact of actions and make sound decisions
• Actively support training & development opportunities for employees as well as provide regular and meaningful feedback while delegating responsibility and being comfortable working through others

Values

• Respect: Value diverse perspectives, experiences, and talents; treat others the way you would want to be treated
• Empowerment: Use the means provided to carry out responsibilities to the best of your ability and to implement creative ideas
• Integrity: Do the right thing, deliver on commitments, and admit mistakes
• Teamwork: Work together as one team toward common goals
• Accountability: Hold yourself and others accountable for decisions and results

Next Step
If your background matches the qualifications listed above and you are looking for an opportunity with a dynamic team, with your resume attached please Apply Here. Please note that we thank all who apply however only candidates considered for an interview will be contacted.
Primaris is committed to accessibility for persons with disabilities in the course of employment, including in recruitment and hiring. If, as a result of a disability, you require accommodation in order to apply for this role and/or participate in the recruitment process, please contact us here.

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